Automatic competitor discovery
Enter your product. We find who you're competing with.
Know what your competitors changed before your next meeting.
Traced monitors your competitors' websites every week and sends you a clear report of what changed — pricing, messaging, features, everything.
Traced does the research. You get the insight.
Your product
NorthwindAcme LabsVela
01
Create a project
Start with your product's URL. Traced builds a project around it and learns what you build, who you serve, and how you charge.
Pricing page
WeeklyLanding page
WeeklyFeature list
Weekly02
Identify and monitor competitors
Traced finds the competitors that matter, then scans their pricing pages, landing pages, and feature lists every week.
Weekly report
Pricing+$10/mo
MessagingUpdated
FeaturesNo change
03
Receive a clear report
What changed, what stayed the same, and what's worth your attention.
Everything you need to stay one step ahead.
Pricing +$10/mo
New feature shipped
Messaging updated
Weekly change reports
Pricing updates, new messaging, feature launches. Caught before they affect you.
Last week
This week
Side-by-side diffs
See exactly what changed between this week and last, with no noise.
12 months of history
Look back and see how a competitor has evolved over time.
Rescan now
On-demand rescans
Competitor just announced something? Run a scan right now, don't wait for Monday.
Always watching
Set-and-forget monitoring
Set it up once and Traced keeps watching, permanently — no dashboards to babysit.
Pricing
Simple pricing. No surprises.
Pick a plan, start tracking today. Switch or cancel whenever you like.
Basic
Everything you need to track your first product and the rivals that matter most.
$39/month
- 1 product monitored
- 5 competitors tracked
- AI competitor discovery
- Automatic page discovery
- Weekly monitoring
- Change detection
- AI-written summaries
- Weekly intelligence report
- Email notifications
Most popular
Standard
Track several products at once and see how each one stacks up against its market.
$99/month
- Everything in Basic, plus:
- 3 products monitored
- 15 competitors per product
- Up to 45 competitors total
- Add competitors manually
- Broader competitive coverage
- Multiple competitive landscapes
Premium
Monitor an entire market across a whole portfolio of products, with no ceiling on scale.
$249/month
- Everything in Standard, plus:
- 10 products monitored
- 40 competitors per product
- Up to 400 competitors total
- Higher monitoring capacity
- Launch monitoring runs on demand
FAQ
Quick answers.
Everything you need to know before you start tracking. Still curious? Reach out anytime.
Traced watches your competitors' public-facing pages every week — pricing, homepage messaging, feature lists, and changelogs. It flags exactly what changed so you never have to check manually.